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2024 IRFSNY Education Program & Events

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Using Point-of-Decision Marketing to Grow Sales (and Your Company)

March 03, 2024
Education Alley Theater 1680

A customer in your shop is your best sales opportunity - a captive buyer that you've invested in attracting. Can you provide more value, and get them to spend more money, , while you have them?  Learn the psychology of Point-of-Decision Marketing, using curated research, informative visuals and real-life examples.

• The science behind POD Marketing
• Why upselling your captive audience is the key to growth
• Best practices on implementing POD Marketing for your customers

Speakers
Damon Piatek, President - Impulse Guide
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